Phone company ads are full of shouting offers: Sign up now and save! Buy one get one! For a limited time!
In this world, where ads scream for your attention, chaos rules our collective psyche, and sticker shock is the norm, we decided to deliver a moment of chill. That’s where this Verizon idea was born.
We put 30 seconds of calm in this media storm—a beach sunset, rhythmic waves, a meditative guide, and the calm assurance that, in the middle of it all, you won’t have worry about your phone plan.
Agency: Ogilvy, NYC
CCO, North America: Rafael Rizuto
CD: Me
CD: Gemma Slack